Sr. Integrated Marketing Program Specialist - CAS (Remote) (Finance)

We anticipate the application window for this opening will close on - 19 May 2025

At Medtronic you can begin a life-long career of exploration and innovation, while helping champion healthcare access and equity for all. You'll lead with purpose, breaking down barriers to innovation in a more connected, compassionate world.

A Day in the Life
As part of our integrated marketing team, the Senior Integrated Marketing Program Specialist focuses on driving growth and awareness for our Cardiac Ablation Solutions (CAS) portfolio. This role emphasizes strategic initiatives, partnerships, and program management to enhance market presence and engagement. The ideal candidate will be strategic and execution-focused, possess strong leadership and communication skills, and be highly organized and collaborative.
* This position offers the flexibility to work in a hybrid model out of our Mounds View, MN office or fully remote, depending on the candidate's location. *

A Day in the Life:

• Develop and implement market development strategies, including annual organic and paid social media strategy, implementation of a KOL influencer program, overall portfolio messaging strategy, direct-to-consumer (DTC) campaigns, and paid media initiatives.
• Collaborate with cross-functional teams, including Product Managers and marketing communications, to ensure alignment and effective execution of marketing programs.
• Project manage key partnerships and media relations including media buying, planning and execution to drive program success.
• Lead, plan, coordinate and execute sponsored events, including symposiums, webinars, and congress-sponsored sessions, and covering promotion invitations.
• Oversee the creation and management of content for various marketing channels, including social media, websites, and digital opinion leader programs.
• Develop and maintain brand and portfolio messaging and campaigns to support current and future portfolio, ensuring compliance with regulatory and brand guidelines.
• Lead the development and implementation of patient and physician education materials, messaging strategies and programs.
• Align internal messaging strategy in partnership with PR for congresses and internal events.

Must Have:

• You will need a Bachelor's degree and at least 4 years of Marketing experience to be considered. OR, an advanced degree and 2 years.
• Proven experience in managing digital marketing campaigns, partnerships, and program management.
• Strong project management skills with the ability to manage multiple initiatives simultaneously.

Nice to Have:

• Advanced degree (MBA or related field).
• Experience in direct-to-consumer marketing and patient advocacy.
• Strong project management and analytical skills with the ability to interpret data and make informed decisions.
• Experience working in a cross-functional team environment.
• Excellent communication and interpersonal skills, with the ability to build and maintain relationships with internal and external stakeholders.
• Knowledge of the medical device industry and experience in cardiology marketing is preferred.

Physical Job Requirements

The above statements are intended to describe the general nature and level of work being performed by employees assigned to this position, but they are not an exhaustive list of all the required responsibilities and skills of this position.

The physical demands described within the Responsibilities section of this job description are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. For Office Roles: While performing the duties of this job, the employee is regularly required to be independently mobile. The employee is also required to interact with a computer, and communicate with peers and co-workers. Contact your manager or local HR to understand the Work Conditions and Physical requirements that may be specific to each role.

Benefits & Compensation

Medtronic offers a competitive Salary and flexible Benefits Package
A commitment to our employees lives at the core of our values. We recognize their contributions. They share in the success they help to create. We offer a wide range of benefits, resources, and competitive compensation plans designed to support you at every career and life stage.

Salary ranges for U.S (excl. PR) locations (USD):$92,000.00 - $138,000.00

This position is eligible for a short-term incentive called the Medtronic Incentive Plan (MIP).

The base salary range is applicable across the United States, excluding Puerto Rico and specific locations in California. The offered rate complies with federal and local regulations and may vary based on factors such as experience, certification/education, market conditions, and location. Compensation and benefits information pertains solely to candidates hired within the United States (local market compensation and benefits will apply for others).

The following benefits and additional compensation are available to those regular employees who work 20+ hours per week: Health, Dental and vision insurance , Health Savings Account , Healthcare Flexible Spending Account , Life insurance, Long-term disability leave , Dependent daycare spending account , Tuition assistance/reimbursement , and Simple Steps (global well-being program).

The following benefits and additional compensation are available to all regular employees: Incentive plans, 401(k) plan plus employer contribution and match , Short-term disability , Paid time off , Paid holidays , Employee Stock Purchase Plan , Employee Assistance Program , Non-qualified Retirement Plan Supplement (subject to IRS earning minimums) , and Capital Accumulation Plan (available to Vice Presidents and above, or subject to IRS earning minimums).

Regular employees are those who are not temporary, such as interns. Temporary employees are eligible for paid sick time, as required under applicable state law, and the Employee Stock Purchase Plan. Please note some of the above benefits may not apply to workers in Puerto Rico.

Further details are available at the link below:

Medtronic benefits and compensation plans

About Medtronic

We lead global healthcare technology and boldly attack the most challenging health problems facing humanity by searching out and finding solutions.
Our Mission - to alleviate pain, restore health, and extend life - unites a global team of 95,000+ passionate people.
We are engineers at heart- putting ambitious ideas to work to generate real solutions for real people. From the R&D lab, to the factory floor, to the conference room, every one of us experiments, creates, builds, improves and solves. We have the talent, diverse perspectives, and guts to engineer the extraordinary.

Learn more about our business, mission, and our commitment to diversity here .

It is the policy of Medtronic to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, Medtronic will provide reasonable accommodations for qualified individuals with disabilities.

If you are applying to perform work for Medtronic, Inc. ("Medtronic") in any position which will involve performing at least two (2) hours of work on average each week within the unincorporated areas of Los Angeles County, you can find here a list of all material job duties of the specific job position which Medtronic reasonably believes that criminal history may have a direct, adverse and negative relationship potentially resulting in the withdrawal of a conditional offer of employment. Medtronic will consider for employment qualified job applicants with arrest or conviction records in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.